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Hoshin kanri (hoshin planning)

Policy deployment or strategy deployment

Hoshin kanri is a strategy deployment method that turns long-term goals into yearly objectives and team-level actions. Leaders and teams agree on targets through back-and-forth discussion called catchball. Progress is reviewed regularly using PDCA.

Lean teams use hoshin kanri to focus improvement effort on what matters most. It keeps the number of priorities small and links daily work to strategy. Tools like the X-matrix and A3 make the links and owners visible.

Where it comes from

Hoshin kanri developed in Japanese companies alongside total quality management and the PDCA cycle. Lean organizations outside Japan later adopted it too.

At a glance

A simplified X-matrix

A simplified X-matrix. Long-term goals, this year's objectives, priority projects and metrics, linked by the dots in each corner.Long-termThis yearHowHow muchHalve lead time in 3 yearsGrow export salesChangeover projectSupermarket pilotLead time −20% this yearTwo new export partnersDays of WIPChangeover minutesstrong linkweak linkX-matrixRead clockwise fromthe bottom: goals,this year's targets,projects, then thenumbers that proveprogress.

Swipe sideways to see the whole diagram.

Long-term goals, this year's objectives, priority projects and metrics, linked by the dots in each corner.

How to apply Hoshin Kanri

  1. 1

    Set breakthrough objectives

    Define a few long-term goals tied to the organization's direction. Limit them so resources are not spread too thin.

  2. 2

    Translate into annual objectives

    Choose this year's objectives that move toward each breakthrough goal. Make each one measurable.

  3. 3

    Play catchball

    Pass the objectives down and across the organization for feedback. Teams propose how they will contribute and what they need.

  4. 4

    Assign improvement priorities and owners

    Define the projects and metrics that will deliver each objective. An X-matrix shows how goals, projects, metrics and owners connect.

  5. 5

    Execute and review monthly

    Track progress on visual boards or A3s. Hold regular reviews that focus on gaps and countermeasures, not blame.

  6. 6

    Reflect and reset each year

    Run an annual reflection on what worked and why. Use the lessons to set the next cycle of objectives.

Worked example

A mid-size manufacturer sets a three-year goal to cut lead time in half. This year, each plant commits to a lead time target and proposes two projects through catchball. Monthly A3 reviews show one plant falling behind, and the team adds support for its changeover project.

Common mistakes

  • Setting too many priorities, so nothing gets enough attention.
  • Pushing targets down without real catchball, which kills ownership.
  • Reviewing only at year end instead of monthly, missing chances to adjust.

When Hoshin Kanri is not the right tool

Hoshin kanri adds most where several levels must align on a few breakthroughs. A small company with one leadership team may need only a simple plan and monthly review.

It also needs a working daily management system to carry goals to the front line.

Hoshin kanri meaning

Hoshin kanri is a Japanese term often translated as policy deployment. Hoshin means direction, like a compass needle, and kanri means management or control.

It is a method for choosing a few breakthrough goals and aligning every level of the organization to them. In English it is also called hoshin planning.

The hoshin planning process

Leaders set a long-term vision and a few breakthrough objectives. They turn these into annual objectives and a short list of improvement priorities.

Each level agrees its part through catchball, a back-and-forth discussion instead of orders. The plan is often summarized on an X-matrix.

Monthly reviews check progress and adjust the plan. The yearly cycle then repeats, like one large PDCA loop.

Hoshin kanri example

Say a manufacturer sets a three-year objective to halve customer lead time. This year's objective is to cut it by a fifth in one product family.

The improvement priorities are quicker changeovers and pull replenishment. Each priority has an owner, a measure and a monthly review. Hoshin kanri software can hold the matrix and the reviews once paper gets crowded.

Origins

Hoshin kanri developed in Japan alongside total quality management. Yoji Akao edited a well-known book on it, Hoshin Kanri: Policy Deployment for Successful TQM.

Thomas Jackson's Hoshin Kanri for the Lean Enterprise connects it to lean management.

Bowling charts

A bowling chart lists each metric with a target and an actual result for each month. Cells turn red or green, so misses stand out.

Each red cell needs a countermeasure, often worked through on an A3. The X-matrix guide shows how plans and charts connect.

FAQ

Hoshin Kanri: common questions

Is hoshin kanri a lean tool?
Yes. Hoshin kanri is the lean approach to strategy deployment. It connects lean improvement work to the organization's most important goals.
How is hoshin kanri different from OKRs?
Both align goals across teams. Hoshin kanri focuses on a few multi-year breakthroughs, catchball and PDCA reviews, while OKRs typically run on shorter cycles.
What is an X-matrix?
An X-matrix is a one-page chart used in hoshin kanri. It links long-term goals, annual objectives, improvement priorities, metrics and owners.
What does hoshin kanri mean?
Hoshin means direction, like a compass, and kanri means management. Together the term is usually translated as policy deployment.
What is hoshin planning?
Hoshin planning is the English name for hoshin kanri. It sets a few breakthrough goals and aligns every level to them through catchball and regular reviews.
Is hoshin kanri the same as policy deployment?
Yes. Policy deployment is the usual English translation of hoshin kanri.
What is catchball in hoshin kanri?
The back-and-forth discussion between levels when goals are set. Each level proposes its part, and both sides adjust until they agree.
How do you build an X-matrix?
Fill in long-term breakthroughs, then annual objectives, priority projects and metrics on the four sides. Mark the links between them in the corners.

Further reading and sources

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